As part of a global launch campaign for the generation 9 of the iconic Double Serum, we created a shoppable interactive virtual experience for 17 different markets all over the world
Having partnered with a boutique agency Artificial Rome, we have concepted and built an white-label virtual world that sits directly on the Clarins website and offers integrated online shopping experience.
The experience is built on Unreal Engine 5, which granted us the opportunity to combine stunning visuals with high performance and platform-agnostic approach: you can visit it both via browser and mobile.